Points are tied to your website account and are used in the reward store to buy various server benefits for your in-game Minecraft account. They can be earned by playing, donating, voting, or by submitting reviews, the details of which can be found it the “earning points” section of your chosen server in the website’s main navigation menu, or in the forum topic here.
However, all players must first sync their Minecraft account to their website account before any of this can occur, the process of which can be found here, and involves connecting to the Enjin authentication server and noting down the supplied ID code. This extremely important and should be done as soon as possible to prevent losing any points. After this is done successfully you will earn your ten initial syncing points, and your Minecraft skin will appear in the “characters” section of your website profile.
You may access the reward store by navigating the website’s main navigation menu or by clicking here. If your server isn’t listed for a purchase, the item likely isn’t available for your server, though please ensure you have searched the store thoroughly before reaching this conclusion. If you’re unsure which server you’re playing on, consider the IP you used to join the site, or look at your chat tag. If an item appears as “free!”, it may require you to specify additional aspects of the purchase before giving you the true cost.
If you don’t receive points for voting or donating you may appeal here so the matter can be looked into.
In summary, points are earned in various ways to buy rewards from the reward store. You must first sync your account to earn points. The reward store is located in the menu, and missed points from voting should be appealed in the appropriate forum topic.